The California Intel You Need to Grow

Know when, where, and what crop protection products growers in California are using on their crops.

Obtain valuable crop protection intelligence to grow your business.

Never before available in this format, PURE Intel Plus provides continuously updated details on crop protection products used throughout California. Permittee and use records are obtained from ag counties for all crop protection restricted materials applied in California.

Full California Intel Available Online

3m+ annual
applications

99m+ treated acres

4,000+ branded products

240+ crops

20,000+ farms

Market Intel
Like No Other

Site location, treated acreage, date of application, crop, product details, and planted acres

Three Years of
Historical Records

Full year records for the three most recent years available: 2016, 2017, and 2018

Continuous
Updates

Continuous updates of all product applications in the top 42 ag counties

Competitive
Analysis

Accurate market share by brand, manufacturer, product types, crops, and even active ingredient

Targeted Grower Marketing

Product uses linked to farms, crops, and acreage including contact information

Multiple Subscription Packages Available

Cloud based PURE Intel Plus application for ease of access

Full Product Application and Grower Intel

Market Trends

EPA Proposes Ban on Aerial Applications of Antibiotics to Fight Fire Blight

In her latest update, Dr. Kari Peter, Assistant Professor in Tree Fruit Pathology at Penn State University, says the EPA has proposed prohibiting aerial applications of streptomycin and oxytetracycline, which is included in an interim decision for the two antibiotics.

California Growers to Lose Controversial Pesticide

While California growers have been expecting this moment for a while, the California Environmental Protection Agency has officially (CalEPA) announced the Department of Pesticide Regulation (DPR) the sunset of chlorpyrifos in the state.

California Growers Get New Bactericide, Fungicide

Read the original article from GrowingProduce.com California farmers have another bactericide and fungicide option with the approval of Instill fungicide. Instill, distributed by Sym-Agro, is a systemic copper product that is approved for use on nut trees, fruit trees, citrus, leafy vegetables, and berries. Sym-Agro says that what makes Instill unique is its formulation makes the […]

New Tool a Boost for Crop Protection in Challenging Vineyards

Remote-controlled aircraft — drones — represent one technology showing considerable promise in allowing viticulturalists to overcome some of those challenges.